Crystal Phosphates launched new insecticide

Date:09-11-2009

The Crystal Phosphates Ltd. on Sunday launched an insecticide and Acaricide with a brand name of ‘Missile’, a product in which multi-national companies used to have a monopoly so far.

Formally launching the product at Sannidhi Convention Centre, the company Chairman Nand Kishor Aggarwal said that the launch was significant as Crystal was the first Indian company to acquire registration of insecticide molecule Emammectin Benzoate (5%) SG.

At a meting of farmers and dealers organised on the occasion he said launch of ‘Missile’ was preceded by legal warfare as the Swiss chemical manufacturer had filed a petition against CPL in Delhi High court. Ruling came in favour of Crystal Phosphates as the court rejected the plea.

Generic version

Missile’, a generic version of insecticide, controls all Lepidopteron pests in cotton and Okra, he observed. Guntur district being the largest producer of cotton in Andhra Pradesh, the company chose to launch it here, he added.

"Our objective is not only to shield the farmers from crop-loss caused by Lepidopteron pests but also to make such specialised pesticides available at cheaper price,” he said.

The company MD Ankur Aggarwal said it would hire about 1,000 B.Sc. (agriculture) graduates countrywide as technical assistants to make farmers aware of the efficacy of the product. The annual demand countrywide was 500 MT, he said.

Crystal phosphates, was a major player in the agro chemical market and has an established product portfolio of various fungicides, herbicides, insecticides and seed treatments.