Bayer CropScience Brazil sales up 41% in 2013
Date:04-09-2014
Bayer CropScience’ sales, including agrochemicals and seeds, grew 41 % to R$ 4.4 billion($1,995 million at the current rate) in Brazil in 2013. The agricultural line accounted for 62.5% of the volume of business in Brazil in 2013. Combined activities of its three business divisions-HealthCare, CropScience and MaterialScience - the company's sales recorded a 24% increase to some R$7.0 billion ($3,174 million at the current rate).
The highlights in Brazil
Among the highlights are Bayer CropScience solutions to help farmers produce more and better during 2013. Fox, Belt, and its first biological CropStar, Serenade, were the highlights of the line and conquered the producers for the results achieved in terms of efficiency.
The Fox fungicide was nominated by the Brazilian official survey as the best fungicide for the cultivation of soybean. The Already Belt ® insecticide succeeded in control of caterpillars, mainly from Helicoverpa armigera. The insecticide CropStar ®, exclusively for seed protection, was highlighted by helping farmers in pest management that affect the development of plants in their early phases. And the fungicide/bactericide Serenade ®, which arrived in 2013 to complement the portfolio of the company, being a tool so for the farmer to control diseases in crops of apples, onions and strawberries.
Another highlight was the Bayer CropScience unit which was featured in 2013, for the announcement of important acquisitions in the segment of soybean seeds in Brazil. In addition to the integration of SoyTech, acquired in 2011, it announced the acquisition of germplasm bank of Agropastorial Improvement, with technologies for the southern region of Brazil, and soybean seed companies Wehrtec, with technologies for the Midwest. Overall, the soy crop is strategic to the business of Bayer CropScience and in this context Brazil stands out for being one of the main producers of the commodity in the world.