nurture.retail expands into selling Farm Equipment on their app

Bangalore based, nurture.retail , India’s leading B2B agri-input marketplace, announced its expansion into the farm equipment sector. As a part of this significant move, it has partnered with Neptune and Pasura, two highly respected brands, to deliver top-of-the-line spray pumps to farmers and agricultural businesses.

Recognising the increasing demand among agri-retailers for efficient agricultural machinery, nurture.retail seeks to streamline the procurement process through this initiative. It will offer Neptune and Pasura spray pumps for farmers online, featuring durable construction, advanced technology, ease of use, and high spraying efficiency to enhance agricultural development.

Neptune and Pasura are respected in the agricultural equipment industry. Neptune excels in high-pressure spraying, performance, and affordability, with ISO 9001:2000 certification and Bureau of Standards of India approval. Pasura provides eco-friendly, cost-effective products that perform efficiently without harming the environment or human health.

Speaking on this collaborative expansion, Ankit Laddha, Head nurture.retail, said, ″Our expansion into farm equipment is a significant milestone in our journey to empower the agricultural community. By partnering with Neptune and Pasura, we will bring top-tier products directly to agri-retailers’ doorsteps, making high-quality equipment more accessible. This move underscores our commitment to enhancing productivity and sustainability in Indian agriculture through innovation and convenience.″

This partnership simplifies purchasing farm equipment, offering top-quality products accessible from home. nurture.retail ensures stringent quality standards, warranties, and dependable customer service. Customers benefit from competitive pricing, launch promotions, comprehensive support, order tracking, and seamless delivery.

Sharing their views on this collaboration with nurture.retail, Anudeep Gupta, Director at Neptune said, ″We are thrilled to collaborate with nurture.retail and expand our reach in the digital marketplace. This partnership allows us to serve more agri-retailers with our advanced spray pumps, helping them support farmers in achieving better crop protection and higher yields. We believe that digital platforms like nurture.retail are the future of agricultural commerce, bringing efficiency and transparency to the sector.″

Similar sentiments were shared by Mr Prashanth Kumar Prabbathi, Director at Pasura, ″Our partnership with nurture.retail marks a new chapter in making quality agricultural equipment readily available to agri-retailers across the country. By leveraging nurture.retail’s robust platform, we aim to deliver our products more efficiently, supporting agri-retailers with the tools they need for successful farming. This collaboration highlights the growing importance of B2B e-commerce in revolutionising the agricultural ecosystem.″